Guides and write-ups

Longer pieces on the jobs the tools do: getting a file under a size limit, stopping Excel from damaging your data, working out what to charge. Written by the person building them.

75 articles

Image Tools6 min read

Why Your GIF Is 20MB When the Video Was 2MB

A GIF stores every frame as a picture. A video stores what changed. That one difference explains the file size, the grainy colours, and why most platforms quietly convert your GIF anyway.

Ecommerce Tools9 min read

What You Can Actually Charge on a Late Invoice

In the UK a late invoice earns interest automatically. In the US it earns nothing unless you said so before the work started. I explain both, with the numbers.

Property Tools10 min read

Does the 1 Percent Rule Still Work?

A $250,000 house renting for $2,000 hits 0.8 percent and fails the rule. It also pencils to a 4.8 percent cap rate. Here is when that matters and when it does not.

Time & Date Tools6 min read

What a 70% Chance of Rain Actually Means

Probability of precipitation, decoded: what 70% rain really promises, when highs and lows actually happen, and why day 7 of a forecast keeps changing.

Image Tools7 min read

How to compress an image to an exact file size

Portals that demand under 200 KB, forms that reject your photo, and the quality setting that will not tell you what it produces. Here is how to hit a number reliably.

Social Media Tools6 min read

How many hashtags to use on each platform

Thirty is normal on Instagram and looks like spam on X. Three is the whole strategy on YouTube. Here is the real number for each platform, and why they differ so much.